SOCIAL IMPACT

SOCIAL IMPACT

SOCIAL IMPACT

How We Expanded Daily Active Users by 76% in Just 8 Months

How We Expanded Daily Active Users by 76% in Just 8 Months

How We Expanded Daily Active Users by 76% in Just 8 Months

Digital Transformation | Startup Advisory

Digital Transformation | Startup Advisory

Overview

Overview

Overview

Empowering Connections and Celebrating Culture through Culinary Innovation

Black Foodie Finder, with over 100,000 active users, sought to enhance their mobile platform to unlock new revenue streams and foster greater community interaction. They turned to Dusseau & Co. to reimagine the app’s architecture and improve its usability while maintaining the brand’s strong social mission—supporting Black-owned businesses and celebrating Black culture through food.

Black Foodie Finder, with over 100,000 active users, sought to enhance their mobile platform to unlock new revenue streams and foster greater community interaction. They turned to Dusseau & Co. to reimagine the app’s architecture and improve its usability while maintaining the brand’s strong social mission—supporting Black-owned businesses and celebrating Black culture through food.

100,000+

App Downloads

The app achieved 50,000+ downloads post-relaunch, growing to over 100,000 active users.

100,000+

App Downloads

The app achieved 50,000+ downloads post-relaunch, growing to over 100,000 active users.

100,000+

App Downloads

The app achieved 50,000+ downloads post-relaunch, growing to over 100,000 active users.

$10 Million

Projected Revenue

The integration of new features is expected to drive revenue streams exceeding $10 million.

$10 Million

Projected Revenue

The integration of new features is expected to drive revenue streams exceeding $10 million.

$10 Million

Projected Revenue

The integration of new features is expected to drive revenue streams exceeding $10 million.

76%

Increase in Daily Active Users

Community-focused enhancements have led to a 76% increase in daily active users.

76%

Increase in Daily Active Users

Community-focused enhancements have led to a 76% increase in daily active users.

76%

Increase in Daily Active Users

Community-focused enhancements have led to a 76% increase in daily active users.

The Challenge

Black Foodie Finder was experiencing limitations in both functionality and user engagement. They needed a solution that would expand their influence, generate new revenue streams, and provide a seamless user experience across mobile platforms. Without these updates, their growth potential was at risk, along with their mission to support Black-owned businesses in a highly competitive food tech landscape.

The Impact

Our transformation of the Black Foodie Finder app had a major impact on the company’s growth and community engagement. By enhancing the user experience with new features like event ticketing, recipe purchases, and geo-location services, we expanded the app’s functionality and reach. As a result, the app achieved over 100,000 downloads, unlocking new revenue streams projected to exceed $10 million. The platform's success has not only increased user interaction but also supported black-owned businesses by creating more opportunities for visibility and engagement within the food community. Our ongoing support ensures Black Foodie Finder remains a leader in its niche market, driving both cultural and economic impact.

A Proven Process

A Proven Process

A Proven Process

Our Path to Success

Our Path to Success

Strategic Visioning and Market Research

We began by aligning the project with Black Foodie Finder's mission of empowering Black-owned businesses through culinary experiences. This step was crucial for ensuring that the platform's growth would not only drive revenue but also maintain cultural integrity.

Cultural Alignment

We conducted product strategy sessions to ensure the solution aligned with Black Foodie Finder’s core mission of celebrating Black culinary culture.

Scalability Focus

Focused on developing a scalable architecture that could support future feature expansions without performance issues.

Vision Alignment

Fast Launch

Feature Expansion

Community Growth

Strategic Visioning and Market Research

We began by aligning the project with Black Foodie Finder's mission of empowering Black-owned businesses through culinary experiences. This step was crucial for ensuring that the platform's growth would not only drive revenue but also maintain cultural integrity.

Cultural Alignment

We conducted product strategy sessions to ensure the solution aligned with Black Foodie Finder’s core mission of celebrating Black culinary culture.

Scalability Focus

Focused on developing a scalable architecture that could support future feature expansions without performance issues.

Vision Alignment

Fast Launch

Feature Expansion

Community Growth

Strategic Visioning and Market Research

We began by aligning the project with Black Foodie Finder's mission of empowering Black-owned businesses through culinary experiences. This step was crucial for ensuring that the platform's growth would not only drive revenue but also maintain cultural integrity.

Cultural Alignment

We conducted product strategy sessions to ensure the solution aligned with Black Foodie Finder’s core mission of celebrating Black culinary culture.

Scalability Focus

Focused on developing a scalable architecture that could support future feature expansions without performance issues.

Vision Alignment

Fast Launch

Feature Expansion

Community Growth

excellent communication and transparency throughout our complex project. Their technical expertise and candid feedback made a huge difference as we developed more functionality for our app.

Founder of Black Foodie Finder

excellent communication and transparency throughout our complex project. Their technical expertise and candid feedback made a huge difference as we developed more functionality for our app.

Founder of Black Foodie Finder

excellent communication and transparency throughout our complex project. Their technical expertise and candid feedback made a huge difference as we developed more functionality for our app.

Founder of Black Foodie Finder